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  1. What is product development? - IBM

    Product development is the creation of products to meet customer needs. The process includes stages such as ideation, marketing strategy and commercialization.

  2. How to build a successful product development strategy - IBM

    Explore how a strong product development strategy can help an organization weather unforeseen events or market changes.

  3. What is product engineering? - IBM

    Product engineering is a phase of product development in which engineering principles and practices are applied to a product lifecycle. The process includes design, development, testing …

  4. What is product management? - IBM

    Product management is a strategic practice that guides the product lifecycle through research, planning, development, product launch, support and optimization to build products that meet …

  5. AI in product development - IBM

    Oct 22, 2025 · AI in product development AI in product development is a broad term that describes the use of artificial intelligence (AI) tools and capabilities in the various stages of the …

  6. What Is Product Lifecycle Management? | IBM

    Product lifecycle management (PLM) is a strategic approach that enables developers to manage product lifecycles end to end—from initial concept and design through procurement and …

  7. 製品開発とは| IBM

    脚注 Modern CPG product development calls for a new kind of product manager Project Manager vs. Product Manager: Similarities And Differences Test Marketing: A Primer Why the Lean …

  8. AI in Product Design | IBM

    Oct 15, 2025 · AI product design integrates AI into every phase of product development, from ideation and prototyping of a new product to user-interaction design (UI design) and even …

  9. Generative AI in Product Development | IBM

    Generative artificial intelligence (GenAI) can be a powerful tool for driving product innovation, if used in the right ways. We’ll discuss select high-impact product use cases that demonstrate …

  10. What is requirements management? - IBM

    Requirements management is a methodology for documenting, tracing, analyzing, prioritizing and agreeing upon requirements throughout the product development lifecycle.